‘Novelty’ Is one of the most abused phrases while in the watch market. Practically, it’s employed to describe the continuous stream of new types and types getting made by watchmaking manufacturers. But in addition to that, it conveys a sense of newness and — advertising departments fervently hope — exhilaration. https://www.watchesworld.com/a-guide-to-10-of-the-best-dress-watches/